One of the biggest stories of England's top flight season so far is the decline of scoring in open-play scenarios and the way clubs are finding goals more from dead-ball situations as an alternative.
Looking at goal sources to matchday 11 the prior season, we see 39 fewer goals in open-play and an increase of 26 from set-plays and spot-kicks, leading to 13 less overall.
If we look at overall statistics, efforts on goal teams are taking show an incredible drop of 370 in open play than at this stage previously.
Regardless of the big increase in set-play finishes, records show only two additional shots produced from them excluding penalties, showing the efficiency clubs have been at finding ways to score from dead-ball situations.
The 301 goals notched in 110 games to date averages out at 2.74 goals each match, if maintained for the whole season might be the lowest for since 2020-21, from five seasons ago (2.69).
But just 196 scores scored in open play averages out 1.78 each match and is tracking to be the lowest for 16 seasons, since 2009-10 (1.76 average).
The 2009-10 season additionally represents the sole English top-flight season to experience goals scored more often from dead-balls without spot-kicks than the current rate of 0.77 each match (0.79 average).
Regarding goals scored from open-play, Wolverhampton Wanderers have recorded the largest decline, registering only four in 11 games, 10 less than at this stage the previous campaign.
Outside of Wolverhampton, the Premier League's fall in goals from open play is predominantly a London thing, with half of the London's seven clubs scoring at least five goals fewer from open play than last season.
To be fair, that's largely down to them netting many scores at the start of the previous campaign rather than them really struggling to score in open play the current term.
Conversely Manchester City have seen the largest rise, with nearly all of the 23 they've scored so far coming in open-play.
Looking at newly promoted sides with the teams that went down that they superseded. Play-off champions Sunderland have recorded an additional three scores in open-play than Southampton achieved in matchday 11 en route to the drop the previous campaign.
Regarding goals scored from dead-ball situations (excluding penalties), Arsenal and Chelsea have seen the most significant jump, with both sides making up for the five fewer goals that they've produced in open play with identical figures from dead-ball chances.
Man United have scored double the number goals from set-pieces as they achieved in the first 11 matches the previous campaign ahead of Ruben Amorim took over, while the Black Cats again prove more effective at scoring than the club they replaced they superseded.
Manchester City appear not to have received the message about increasing scoring from set-plays, as they've scored a reduction of three than the previous campaign, similar to Forest, although this could be because of the tactical shift they've attempted to adopt.
Six clubs – the Gunners, Chelsea, Fulham, Newcastle, Spurs and the Hammers – represent this season's leading trend-followers by netting less goals from open play and additional from set-plays, while Man City are the sole team to defy the pattern so far by doing the exact opposite.
It will be interesting to watch if sides persist to rely so heavily on set-pieces as the season goes on or if they rediscover their overall inventiveness and begin converting more goals in open play too.